Marketing. Explanatory dictionary-reference book

Marketing. Explanatory terminological dictionary-reference book, 1991, M., “Infokont”, soft cover, pp.: 224, format: 196 x 113 mm, weight: 204 g, circulation: 50,500 copies. Condition: closer to ideal, taking into account the level of printing and quality of paper at the time of publication! Another nuance: the color rendition and detail of the lens are sharper than direct perception.
The dictionary-reference book contains more than 1,000 terms related to business, marketing, advertising of goods and services, finance and law. The dictionary entry of a term consists of its name, interpretation, generally accepted abbreviation, if any, synonyms, English and German equivalents. At the end of the dictionary there is a dictionary of synonyms, English-Russian and German-Russian dictionaries, a list of abbreviations and a list of used literature.

The dictionary is addressed to practitioners involved in commercial activities and can be used as a manual for teachers and students of schools training businessmen.
On Ozone the book is still on sale for 1,622 tenge.